The History of Mushi Pro – 04 – Mushi’s gekiga (1969-1970)

According to Eiichi Yamamoto, the years 1970-1971 represented Mushi Pro’s “second golden age” [1]. There seems to be some truth to this statement: the number of new productions was at its highest, and the quality of some of these is undeniable - Ashita no Joe, in particular, stands as one of the studio’s greatest achievements. However, just as had been the case during the “first” golden age - the time of Jungle Taitei - artistic excellence developed in a context of frustration, hostility and hardships. 

Ashi Production and the Pers-kun movement

Following 1979’s Galaxy Express 999, Yoshinori Kanada had become one of the top animators in Japan and would go on to be an inspiring figure for many of the artists that emerged throughout the following decade. The early 80s especially witnessed what industry members at the time called a sudden “Pers-kun movement” - “Pers” being short for “Kanada Perspective”, and “Pers-kun” the (slightly derogatory) term to indicate young animators who wanted to imitate their idol Kanada. The large-scale effect of this “movement” was to make Kanada-style animation one of the defining traits of 80s anime. But if we look closer, it was anything but a given: Kanada himself had to establish a reputation and contacts, while old and new animators alike did not immediately adopt the new trend. The goal of this article will precisely be to retrace through what channels Kanada’s style exported itself outside of the animator’s immediate circle of students, and in particular in one studio: Ashi Production.

The Kanada style in context

It is tempting, as is always the case with great artists, to imagine Yoshinori Kanada as a solitary shooting star who appeared and revolutionized Japanese animation from nowhere, a pure genius whose inscription in a historical context is almost irrelevant to understanding his work. The very nature of this project goes against such a vision, as it aims for two things: 1) not just evoking Kanada, but all those he met and inspired, and their own careers, and 2) a history that takes into account not just the artists, but the evolution of their styles and their relationships with the general context of the animation industry at the time.